EstimATTR Promotional Video

wtATTR-CM is a rarely diagnosed disease with high mortality, and often masks as common cardiac conditions such as heart failure.  

To help HCPs suspect wtATTR-CM, "estimATTR", an innovative tool based on AI model, was developed.

The objective of this video was to promote the estimATTR with the goal of driving adoption, to further educate doctors on the clinical conditions of the disease and the importance of early suspicion of wtATTR-CM. The tone of the video is urgent in order to raise awareness as well as promote this innovative tool.

Client Name: Pfizer

Category: Video