Children's Memorial Hospital: Launch Campaign Direct Mail

This project announced a new partnership between Children's Memorial Hospital and Central DuPage Hospital. I designed a series of direct mail pieces inspired by the look and feel of a children’s book, creating a warm and approachable tone that would resonate with families and reflect the pediatric focus of the partnership.

The campaign was highly successful and received widespread recognition, including a Gold Aster Award and a Gold Healthcare Marketing Award. It was praised for its creativity, emotional impact, and strong alignment with the intended audience.

Client Name: Children's Memorial Hospital

Category: Campaign